From the year 2005 to 2006 hearing aids sales in the US jumped 7.6% and sold just over 2.4 million units. From 2006 to 2007 the number of hearing aids sold was much flatter growth and increased only 2.8 percent.
Rough math tells us that this is an average of 3% annual sales growth from year to year if we assume this patter continued over the last two years.
There is not very fast growth in hearing aid sales. This is a big problem because there remains millions of people in the US that need hearing aids but are not using them. There is one primary culprit in this entire scenario – health insurance. Health insurance is too expensive for many and even if people do have health insurance, it does a very poor job of helping to pay for hearing aids.
